In a new era of voice commerce, traditional keyword optimization gives way to a more attribute-based, conversational approach ...

After nearly 20 years at Microsoft, Panay was ready to dive in.

The biggest surprise at Amazon’s press conference last week was the lack of hardware announcements. Traditionally, Amazon ...

Wednesday’s launch marks the unveiling of a secret project known internally as “Banyan” aimed at making Alexa more ...

The AI-powered assistant will be available for $19.99 or for free if you're an Amazon Prime member. The updated assistant uses generative AI and reasoning to help complete tasks. Alexa Plus also ...

Amazon Alexa’s long-awaited AI overhaul is here, and it’s the biggest upgrade in the history of voice assistants.

When will we see new Echo displays and speakers to go with the all-new AI Alexa? Amazon’s CEO just dropped a hint.

Amazon debuted a more sophisticated version of Alexa on Wednesday that’s more conversational and can handle tasks on your behalf. But in a surprising departure from its usual playbook, the company ...

Will the new Alexa make sense of your shopping, entertainment, and lifestyle habits to become the first useful, contextually ...

She's "smarter than she's ever been" and is rolling out next month, Amazon announced today. The best part? Alexa Plus is free ...

Alexa+ adds generative AI, enabling smarter responses, natural language commands, and advanced automation across Alexa ...

Amazon unveiled on Wednesday the first major overhaul of its Alexa voice assistant since it was introduced more than a decade ago, embedding it with generative artificial intelligence. The effort ...