INVNT ®, the global leader in innovation-led brand storytelling, marks a year of transformative growth across international ...
Kristi Argyilan spent the past three years building Albertsons’ ad unit, which is at a point of uncertainty following the ...
TikTok will have another chance to argue against a bill requiring the app’s business in the U.S. be sold to an American-based ...
Historically, contacting creators for marketing campaigns has required direct outreach through social media or their talent agencies. The new partnership between Squad and Famous Birthdays gives ...
CMO Matt Bruhn explained how the better-for-you brand is disrupting Big Soda holiday advertising alongside indie agency Callen.
The women-focused entertainment platform will have access to tentpole events like the Super Bowl to fuel content including ...
P.F. Chang’s has appointed Sonika Patel as chief marketing officer, effective immediately, per information shared with Marketing Dive. She will report to the restaurant brand’s CEO and President ...
As college bowl season kicks off in earnest this weekend, football fans will not only be watching their favorite teams face off: They’ll also be seeing more players that have taken advantage of name, ...
A new sitcom-style campaign features a variety of the company’s top brands, such as Lucky Charms and Old El Paso, and limited-edition products.
Founded in 2016, the auto brand combats “a legacy of unfortunate trade-offs” among EVs in ads spanning digital, social, print, CTV and OOH.