On the heels of TikTok's looming shutdown on January 19 over its ownership in the U.S. (unless the Supreme Court intervenes), it looks like another American users are flocking to a Chinese app called Xiaohongshu as people become less optimistic that TikTok can overturn U.

With a TikTok ban set to go into effect in the U.S. on Sunday, social media users in the U.S. are migrating to Xiaohongshu, also known as ‘REDnote.’

Different content regulations and lack of English support could mean short-lived American growth for suddenly popular alternative platform Analysts are predicting that a recent surge of Americans flocking to the Chinese social media platform Xiaohongshu could be short-lived,